Local SEO & Google Business Profile
Get found when people search "near me". Optimised Google Maps, managed reviews, real local visibility.
46% of all Google searches have local intent. When someone searches "restaurant near me" or "car rental Ibiza", Google decides in milliseconds which businesses to show on the map. If you are not there, you do not exist for that customer. At Gecko Studio we optimise your local presence so you appear exactly where and when people search for you.
Our work starts with Google Business Profile: full profile optimisation, review management, regular posts, categories, attributes and geotagged photos. But local SEO goes far beyond the listing: we work on NAP consistency, local citations, LocalBusiness schema and hyperlocal content strategies that Google needs to associate you with your area.
For businesses in Ibiza, tourism seasonality is key. We prepare your local ranking in multiple languages — Spanish, English, German, French — to capture both residents and tourists searching from their hotel. Each season has its own search patterns, and we stay ahead of all of them.
—— LOCAL VISIBILITY
Show up where your customers search
Full Google Business setup
We optimise every field in your listing: categories, attributes, hours, services, products and photos. Verification included.
AI-assisted review management
We respond to your customer reviews with supervised AI. Professional tone, fast response, carefully maintained reputation.
Monthly Google Maps posts
We publish news, offers and events directly on your listing to keep it active and relevant.
Local visibility report
We measure your visibility in the local pack, track position changes by category and compare you against direct competitors.
—— OUR PROCESS
From setup to rankings
Business analysis
Week 1We analyse your business, customers, local searches and competition. We identify the categories and keywords with the highest potential.
Listing configuration
Week 1-2Complete Google Business Profile setup: verification, categories, attributes, photos, hours and optimised services.
Ranking strategy
MonthlyWe implement the strategy: NAP citations, local link building, GMB posts and review optimisation to maximise your reach.
Google Business Profile: your storefront on Google Maps
Your Google Business Profile is the first point of contact with most local customers. When someone searches "restaurant in Ibiza" or "car rental Santa Eulalia", Google shows the local pack with 3 featured listings above organic results. Being there is a matter of optimisation, not luck.
We optimise every field of your listing: categories, attributes, description, geotagged photos, hours, products and services. We configure FAQs, publish regular Google Posts and manage reviews with strategic responses that reinforce your positioning.
We also audit NAP consistency (Name, Address, Phone) across directories, social media and your own website. Google cross-references these signals to decide if your business is legitimate and relevant. A single inconsistency in one directory can cost you positions.
Hyperlocal SEO: rank neighbourhood by neighbourhood
Local SEO does not end at your city. If your business serves multiple areas — for example, a plumber working in Ibiza, Santa Eulalia, San Antonio and San Jose — you need to rank in each of those locations separately.
We create hyperlocal landing pages optimised for each geographic area you cover. Each page has unique content, LocalBusiness schema with areaServed, and local relevance signals (neighbourhood mentions, points of interest, geotagged photos). These are not cloned pages with a different city name — Google penalises that.
For tourism businesses in Ibiza, the hyperlocal strategy is especially powerful: "X near me" searches have grown 150% in the last 3 years, and Google prioritises results with verifiable geographic proximity signals.
For tourism businesses in Ibiza, the hyperlocal strategy is especially powerful: "X near me" searches have grown 150% in the last 3 years, and Google prioritises results with verifiable geographic proximity signals.
Reviews and local reputation
Google reviews are the second most important factor for local rankings, just behind listing relevance. But it is not just about quantity: Google analyses frequency, diversity, keywords mentioned in reviews and the quality of your responses.
We implement an active review management system: we generate direct links so your customers can easily leave reviews, monitor new reviews in real time, and respond with strategic text that includes local keywords naturally. Negative reviews are handled with empathy and solutions — a good response to a complaint can be worth more than 10 five-star reviews.
—— LOCAL SEO PLANS
Get visible in your area
Local SEO
- Full listing setup (photos, products, services, info)
- Content audit for local ranking opportunities
- 2 Google Maps posts per month
- AI-assisted response to positive & negative reviews
- Monthly performance report
Annual payment (-10%). Semi-annual payment available. VAT not included. 6-month minimum commitment.
—— SUCCESS STORIES
Local businesses that stand out
"Always serious, efficient and very intuitive with our needs. 100% recommended."
"We have worked with them for years. Solutions in web design, SEO and social media. Excellent service that will last many more years."
Want local customers to find you?
We analyse your Google listing for free and tell you exactly what to improve for more local visibility.
Free listing analysis—— FREQUENTLY ASKED QUESTIONS