Technical SEO audit: what breaks crawling and how to fix it
Indexation, Core Web Vitals, canonicals and WordPress: what fails in a real technical SEO audit and how to detect it before you lose traffic.
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SEO, web design, content marketing and tools we use with our clients. No filler.
Indexation, Core Web Vitals, canonicals and WordPress: what fails in a real technical SEO audit and how to detect it before you lose traffic.
Which SEO tool to use at each audit phase: indexation, technical, on-page, content and links. Free-first approach — and when it makes sense to pay.
How to audit your backlink profile with real analytical judgement: referring domains, anchor text, link quality, and a real anonymised case study.
On-page SEO audit: titles, H1, meta, search intent and cannibalisation — real anonymised example from a lighting e-commerce with concrete figures.
How much does an SEO audit cost in 2026? Real price ranges by website type, what justifies each price, and why a cheap automated report costs you more.
A complete SEO audit template filled in block by block with real anonymised data: indexation, technical, on-page, content, links and prioritisation.
Audit your multilingual site: hreflang, geo-targeting and version cannibalisation. Detect when Google serves the wrong language and recover lost traffic.
Between May 5 and May 11, 2026: Google killed FAQ rich results, ChatGPT opened its self-service ads manager, Anthropic put Claude into local search, Tag Manager moved into Google Ads, and Bing Places finally went mobile. Five concrete changes, with what to do about each.
How AI Mode and AI Overviews surface old negative reviews to users who never searched for them, and the three operational changes that reduce the risk on GBP.
A website audit is a 360º diagnosis of a site across six layers. What it covers, why it pays to run it before redesigning or migrating, and how we work it at Gecko Studio step by step.
Your website may have been invisible to ChatGPT, Claude and Perplexity for months without you noticing. How to detect it, why it happens (Cloudflare blocking AI bots) and what to do about it.
AI's default failure mode isn't visible errors — it's polished results that look right but aren't. Three five-minute filters to stop sending a confident mistake.
One Google Docs page with seven blocks, pasted into every important AI chat, is the highest-return piece you can build today for working with ChatGPT or Claude.
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